Social
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Social
What Do You Want Your Content Marketing to Achieve?
Content marketing that connects with audiences in a measurable way is essential for B2B social success, especially on LinkedIn.
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Social
Ritz-Carlton Leads in Shift in Social Strategies
Marketers are shifting social strategies from getting likes to who’s really behind those likes.
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Data & Analytics
5 Tips To Make B2B Brand Connect with Customers
Failing to align the company’s corporate culture with B2B branding initiatives can derail a brand.
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Social
Why is Facebook’s “Pages to Watch” Important?
Learn how Facebook’s “Pages to Watch” can help you attract and retain fans with great content, while keeping an eye on your competitors.
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Social
Pinterest Offers Self-Serve Promoted Pins
Pinterest offers a new self-service paid option, “promoted pins” for businesses that don’t have the dollars for large display ads.
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Social
5 Elements for Successful Social Media Campaigns
Emily Lux, marketing team leader at Whole Foods, share information about its social media campaigns for this report.
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Social
Do you Know What Twitter Cards are? 8 Types for your Business
Do you wonder which Twitter Cards might be a fit for your business? Here’s eight examples to help you figure it out.
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Data & Analytics
Jay Baer on Creating Value in Marketing
Today, a “friend of mine” mentality is replacing “top of mind” for consumers—and here’s why marketers need to catch up.
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Data & Analytics
4 Strategies to End the Struggle Between Marketing and Sales
Here’s how to get started finding common ground and improved communications between marketing and sales.
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Social
11 Tips to Generate Loyal YouTube Subscribers
ips, 11 of them, to help you get loyal YouTube subscribers.