Topic
Agencies
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Agencies
Sweepstakes, Games, Contests: Back to Work
Traditional brands regain the spotlight as spending rises 9.0 percent.
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Agencies
GAMES, CONTESTS, SWEEPSTAKES: Star Makers
Everybody loves Hollywood: the glitz, the glamour, the movie stars. Brands are well aware of America’s obsession with Tinseltown, judging by the steady
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Agencies
DEAR MARKETER:
You’ve survived the dot-com implosion, the economic slowdown and the corporate layoffs. Now what do you do?
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Agencies
U.K. Farming Crisis May Imperil DM
Marketers worry that rural customers won’t get their orders in, lowering response rates
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