Bud Starts the Super Bowl Party with Schumer and Rogen

Budweiser is starting up the Super Bowl 50 party with a new sure to be zany ad featuring comedic duo Amy Schumer and Seth Rogen—the faces of The Bud Light Party.

Bud Light Party
Amy Schumer and Seth Rogen

Starting with a Super Bowl ad and continuing in national broadcast and digital creative throughout the year, Schumer and Rogen will rally beer drinkers to put their differences aside and agree to agree on Bud Light. The new campaign also debuts a new look for Bud Light that will be featured throughout The Bud Light Party campaign. (You’ll have to prove you’re of drinking age to get to the release!)

Get the details here and watch the teaser video for the new campaign.

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