Let the Search Engine Wars Begin

Posted on by Chief Marketer Staff

On Friday, 5/15/09 at 7pm cst a brand new search engine will be launched, Wolfram/Alpha.

Wolfram Alpha is the latest project by Wolfram Research. They are the software company behind Mathematica, a popular computational program designed by scientists, mathematicians and engineers.

Instead of retrieving ready-made Web pages that match a user’s query, Wolfram Alpha calculates answers on the fly based on a relevant set of data presumably located somewhere in the cloud.

Another competitor is duck duck go.

Let’s see what happens in the next few months. Google is already on the defensive.

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