Gillette, Above the Waist, Please!
Couldn’t believe what I heard on WCBS-AM 880 yesterday: Gillette put a bunch of videos on
YouTube to show guys how to, well, shave down there! Of course curiosity got the best of me… and more than 1 million viewers who learned how to shave a man’s groin (hey, that’s what Gillette calls it!).
Personally I’ll keep my shaving above the neck. But come to think of it, I couldn’t ask my father how to shave my head since it’s something he never did. So the instructional videos seem like a good way for Gillette to build a relationship between a man and his brand of shaving supplies.
He would have called me a sissy (no offense, swimmers) if I’d ever asked how to shave my legs (though my high school football teammates and I had to shave our ankles if they needed to be taped). I could only imagine what he’s say if I wanted to “shave the bush to make the tree look taller,” as the video narration says. He probably would have handed me a Ballantine Ale, a pack of Lucky Strikes, and pointed me to the nearest lady of the evening!
I’m shuddering, thinking about razor cuts.
How about I leave off with the least popular video of the series, how to shave your armpits: