April Fool’s… Ha, Ha, Ya Got Me…

Posted on by Tim Parry

Haaaaaa! OK, really, nothing huge has happened so far for April Fool’s Day. Marketers are being pretty tame, which is a good idea since we’re in a time when everyone (like me) is being testy and overreacting to every little thing.

Yeah, I did try to convince our company softball team that the Stamford rec department canceled the season. Yes, my status update on Facebook page says I’m going to a 10 a.m. spin class and a 7 p.m. book burning. But that’s harmless compared to some pranks I outlined last year for Chief Marketer.

A quick surf of the Web though says marketers were not in the April Fool’s spirit.

Last year (or was it the year before?) All of YouTube’s featured videos were a Rickroll. This year, they are upside down.

Google’s only offending pandas this year with its introduction of CADIE.

So far Ben & Jerry’s is creating the biggest stir, but there’s a message behind the fictional launch of Cyclone Dairy (a.k.a. Clone Dairy, products made from 100% cloned cows).

And Southwest? Just being its sarcastic self. Good thing they’re going to start flying to St. Olaf.

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