Marketers on Fire: SAP Global CMO Alicia Tillman
Our monthly profile of an outstanding marketer whose leadership and campaigns are moving the needle for their brand.
Our monthly profile of an outstanding marketer whose leadership and campaigns are moving the needle for their brand.
The skills that chief marketing officers need to master in order to succeed in their organizations and the marketplace.
Employing a test-and-learn methodology is a table stake for marketers, according to Sachin Puri, Vice President of Growth Marketing at McAfee.
Essential tips for marketers working from home—from managing teams to video conferencing.
How AI technology company GumGum has created new ways to engage customers and prospects.
Some tech companies are getting creative with their approaches to engaging clients without events.
Considerations for marketers pivoting to digital events as a result of Covid-19.
Content consumption and production trends for B2B marketers to consider.
Nearly half of CMOs surveyed say business and economic conditions in 2020 will have a negative impact on business performance, but 80 percent plan to increase digital advertising spend.
The purpose, benefits and future of Google's privacy sandbox--and what it means for marketers.
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