Any romance expert will tell you that the key to a good relationship is communication. The same holds true for successful agency/client pairings. We asked agency leaders from several of our B2B and PROMO Top Shops what clients could do to keep the spark alive. Pulse220 CEO Craig Erlich says he’d love it if clients…
Agencies on both the B2B and B2C marketing side of the fence agree that if you want to not only survive, but also to thrive, you need to move with the times.
We thought it would be a good time to check in with the leaders of some of our PROMO and B2B Top Shops, to get their take on the top trends of 2015—and what will be the biggest trend to come.
Chief Marketer recently talked with several PROMO and B2B Top Shops, to get their thoughts on the challenges marketing agencies face hiring–and retaining—talent.
The 2016 Top Shops listings are here! We do the work—compiling the Top Shops in both promotional marketing and B2B. A top resource for both brands and agencies looking for partners.
This article outlines six hard and six soft skills to look for when hiring marketing talent.
A brand case study is an important tool to show off your hard work. This inforgraphic showing do's and don'ts will help you get it right.
Get to know these 12 characters who are sabotaging a chief marketing officers time during team meetings.
A mere six percent of B2B marketers are truly masters of their digital domain, according to a new report.
You have a great client and you know that could recommend others, but how best to go about that. Here are seven ways to make sure the connection happens!
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