Chief Marketer Staff

• Sharper Image Posts September DM Sales Gains

  Sharper Image Corp. reported total sales of $31.3 million for September, up 47% from $21.4 million one year ago. The San Francisco firm’s catalog sales

• GAME CUBE CLUB KICKS OFF NEW TOUR

  The Nintendo Cube Club program starts up again Oct. 17 with a 10-week tour giving GameCube and Game Boy Advance enthusiasts the chance to sample new games

• HUNGRY-MAN SUPPORTS SECOND HARVEST

  Pinnacle Foods Corp. has tied Hungry-Man and Swanson frozen foods to non-profit Second Harvest and Kroger Foods for a Stomp Out Hunger campaign running

• 7UP OFFERS CHANCE TO BE “OO7UP”

  Starting next month with the Nov. 22 release of the James Bond film “Die Another Day,” Plano, TX-based 7UP will launch an on-pack, instant-win promotion

• WORKMEN TAKE TO CATWALK FOR TIMBERLAND

  Timberland Co., Stratham, NH, hosts an unusual fashion show today in construction-torn Soldier Field in Chicago. The Working Man’s Fashion Show features

• Terra Lycos Buys GetRelevant

  Terra Lycos, an Internet network, has acquired online direct marketing services firm, GetRelevant.

• Mail Stream: A Report on Incoming Direct Mail

  U.S. Navy A recent No. 10 package from the U.S. Navy Recruiting Command featured a novel enticement for recipients to request more information on naval

• Yankee Candle Debuts Design Your Own Candle

  The Yankee Candle Co. Inc., is offering a service to customize and purchase candles at its Web site. The service, called “Make A Memory,” uses a rich

• Sears Warns on Earnings, Shakes up Management

  Sears, Roebuck and Co. warned investors yesterday that third-quarter profits would fall short of Wall Street’s expectations.

• NetCreations Debuts First Postal File

  NetCreations, the list company that made its name with e-mail files, has introduced its first postal file, Premover.com. Premover.com is a Web site featuring