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Chief Marketer Staff

  • Carney Promotes Kevin Kerley

    Carney Direct Marketing has promoted Kevin Kerley to executive vice president. He will head sales and operations at Carney

  • Tiffany Reports 11% Rise in DM Sales

    Direct marketing sales held their own at Tiffany & Co. during the third quarter. DM revenue rose by 11% to $37 million, compared with the same period

  • Tiffany Reports 11% Rise in DM Sales

    Direct marketing sales continued their upward curve at Tiffany & Co. during the third quarter. They rose by 11% to $37 million, and combined Internet/catalog sales went up by 19% compared with the same period last year.

  • Environmental Group Blasts Catalogers Over Paper Use

    Most U.S. catalogers, including those that cater to an outdoor audience, are not using recycled paper, according to a new report. And there hasn

  • FLAME OUT FOR BURGER KING?

    The $2.26 billion sale of Miami-based Burger King to a consortium of U.S. capital firms has hit a major bump in the road. BK’s parent, London-based Diageo,

  • FTC and States Launch Anti-Spam Sweep

    The Federal Trade Commission and several other law enforcement agencies have cracked down on spammers in an effort to fight online fraud.

  • A Visit From St. Ridiculous

    ’Twas the night before Christmas, and all of my mail Couldn’t be less convincing to create a sale. And ridiculous e-mails, repulsive to see, Still aren’t as repulsive as spots on TV. The worst of the lot are commercials by Dell, Whose product is good but whose TV spots smell.

  • Federated Reports Flat Sales, Higher Income

    Federated Department Stores Inc. reported flat sales of $3.4 billion for its third quarter. But income from continuing operations jumped to $75 million compared with $26 million during the same period last year.

  • Coupons Inc. Acquires JTA Media, Enters List Business

    Coupons Inc., a vendor of consumer-printed coupon services, has entered the list business by acquiring JTA Media. JTA, which offers management and maintenance