Chief Marketer Staff
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Sports Illustrated Searches for Fresh Faces
To celebrate its Swimsuit Edition’s 40th anniversary next year, Sports Illustrated launched a Fresh Faces competition that lets women compete for a modeling
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Albertsons to Expand Handheld Scanner Test
Grocer Albertsons will expand its eight-month-old test of handheld scanners to six Jewel-Osco stores in Chicago, reports The Chicago Sun-Times. Shoppers
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Dolan Media to Sell Its Public Records Business
Dolan Media Co. will sell its public records business to LexisNexis. The purchase price was not disclosed. The units include Dolan Information Center,
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Cornerstone Consolidates Catalog Printing Business with Quebecor
Cornerstone Brands has consolidated its catalog printing requirements with Quebecor World Inc. Cornerstone will add three of its catalogs to the three
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Agencies
Home Depot Takes Sponsorship of ESPN’s College GameDay
The Home Depot has signed on as the presenting sponsor of ESPN’s College GameDay, replacing Discover Card, which had held the position for the last two
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Trade Groups Criticize FCC Telemarketing Sales Rule Changes
The American Teleservices Association, wasted no time in slamming the Federal Communications Commission’s proposed revisions to the Telemarketing Sales
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List and Database News
Girls
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Barrie Pace Launches MotheroftheBride.com
(Catalog Age) Here comes the mother of the bride
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FCC Meeting to Address Telephone Consumer Protection Act
The Federal Communications Commission is expected to unveil its telemarketing rules changes today at a commission meeting. While specific changes to the
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Department of Defense Brands Services in DR Campaign
A $1.7 million direct response ad campaign touting the armed forces has been launched by the U.S. Department of Defense. All the ads in the mostly print