Chief Marketer Staff

• Jupiter Predicts Growth Spurt for iTV Industry

  The iTV industry, though still in its infancy, is going to have a growth spurt over the next four years, said a new study by Jupiter Research. Jupiter

• FTC Settles with Two Scam Operators in Canada

  The Federal Trade Commission, in conjunction with Canadian law enforcement officials, has settled two cases against Canadian telemarketing scam operations

• List and Database News

  Farm Journal Magazine Subscribers VentureDirect Worldwide is now managing this 521,318-name file of decision-makers on farms and ranches. The source is

• Short Cuts

  E.piphany Inc., a provider of customer relationship management systems, has teamed up with Gryphon Networks Corp to develop software to help companies

• Reynolds to Up Mailings After Mass Layoff

  R.J. Reynolds Tobacco Holdings, Inc. said it would increase its direct mail promotions as part of fundamental change in its cost structure and marketing

• DMA Lauds House for Passing Net Tax Ban

  The Direct Marketing Association praised the House of Representatives for passing H.R. 49, which will make the Internet Access Tax Moratorium permanent.

• U.K. Postal Workers Vote Not to Strike

  British postal workers voted narrowly on Wednesday against staging the country’s first national mail strike in seven years. According to news reports,

• Vendare Acquires TrafficMarketplace

  The Vendare Group, an online marketing services provider, has acquired VUNet USA’s TrafficMarketplace. an Internet’s advertising distribution network,

• Agencies

  Thomas Kemper Soda Roadshow Hits California

  Thomas Kemper Soda Co. hits the road this fall to tempt Southern Californians with samples of its craft-brewed sodas. During September and October, the

• Agencies

  Random House Touts Sweeps for New Barbie Storybook

  In conjunction with the debut this month of a new Barbie storybook series, Random House Children’s Books is sponsoring a sweepstakes to drum up interest.