Chief Marketer Staff
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Stop & Shop/Giant CEO Smith to Retire
Grocery giant Ahold is searching for a new CEO for its Stop & Shop/Giant-Landover Arena division as Marc Smith prepares to retire.
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Wal-Mart, Sam’s Club Try Hewlett-Packard’s Kiosks
Hewlett-Packard Co. has announced that 50 Wal-Mart stores and Sam’s Club locations will begin carrying the company’s Photosmart Studio, a self-service photo kiosk which gives consumers the ability to turn their digital photos into creative projects such as albums, calendars and posters.
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Agencies
4Kids Entertainment, Radio Disney Search for Talented Fans Via Tour
4Kids Entertainment and Radio Disney have rolled out a nationwide tour in search of the most talented and dedicated Teenage Mutant Ninja Turtles and Winx Club fans.
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Live from New Orleans: On the Books
(Direct Newsline)Rosemary James and her husband, Joseph J. DeSalvo, Jr., who own and run the Pirate’s Alley Faulkner Society and Faulkner House Books, launched an aggressive e-mail marketing campaign when they returned to New Orleans in December.
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News Briefs
PEPPERIDGE FARM: is running a…SAMSUNG ELECTRONICS COMPANY LTD: and Avaya, Inc. entered into an…HARRY & DAVID OPERATIONS CORP.: Medford, OR, promoted Cathy Fultineer to…AMERICAN EAGLE OUTFITTERS: has appointed Kathy Savitt…SCHOLASTIC: is counting down the paperback release of…
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Live from SES New York: Engines and SEMers Square Off over Click Fraud
In their first appearance on the dais at a Search Engine Strategies session on click fraud, Yahoo! and Google went head-to-head with search engine marketing firms on the costs and cures for bogus clicks, alleging that lawsuits filed by search marketers alleging losses hurt the cause of eradicating the problem.
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Live from SES New York: Brands Add Search—Somewhat
Big brands are looking at search marketing as a way to get their products onto consumers
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DM Veteran Brian Becker Dies
Direct marketing veteran Brian T. Becker died Tuesday while at the PODi Applications Forum in Las Vegas
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Agencies
Live from New Orleans: Publisher Faces the Cost of Doing Business – With The USPS
Louisiana enthusiasts doubtless understood if their fall issue of Louisiana Cultural Vistas came a little late last year: The quarterly publication