Chief Marketer Staff
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AOL Catches Heat for E-mail Ads
AOL is under fire again for an e-mail-related issue, this time for delivering ads with subscribers
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CDW Sales Rise in May
CDW Corp., the Vernon Hills IL-based catalog and online retailer of computers and other tech gear, said on Friday that May sales were $551.3 million, an 11.9% increase over sales for the same month in 2005.
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Listline e-Newsletter 06/09/06
CMP Media has selected MeritDirect to manage the MediaLive International
attendee lists. This portfolio includes Comdex by MediaLive
International with 267,465 registered attendees. -
Agencies
McDonald’s Celebrates World Cup Fever with Global Campaign
McDonald’s is touting its ongoing sponsorship of the FIFA World Cup with a host of promotions and in-store activations spanning the globe to reach Hispanic consumers and soccer fans, alike.
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Agencies
Coors Highlights Hispanic Leaders as Part of Broader Campaign
Coors Brewing Co has unveiled a new campaign showcasing important Hispanic community leaders in its ongoing bid to reach the Latino demographic.
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Live From the Digital Marketing Conference: Fox to Launch Search Engine
The search engine war is heating up with Fox Interactive Media set to launch its own search engine joining powerhouses Google, Yahoo and MSN.
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People in the News
The George P. Johnson Company, Auburn Hills, MI, promoted Chris Meyer and Jeffrey Rutchik to senior VP-client services worldwide and general manager, respectively.
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News Brief
HEINEKEN NV: COO Marc Bolland, has been named CEO of
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Pfizer Rivals Bid $14 Million for Consumer Unit: Reports
A number of big rivals of pharmaceutical company Pfizer have bid more than $14 billion for its consumer products unit, which includes popular brands Listerine mouthwash, Sudafed and Lubriderm skin lotion, according to news reports.