Chief Marketer Staff
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Office Depot Acquires Eastern European B-to-B Supplier
Office Depot Inc. has acquired Papirius s.r.o., a business-to-business supplier of office to Eastern European companies. Papirius generates more than $56 million annually. The company serves clients in the Czech Republic, Lithuania, Hungary and Slovakia.
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Agencies
GM Votes Off Multi-Million Dollar Survivor Sponsorship
The tribe has spoken, but this time the tribe is automaker General Motors, who has decided to drop its sponsorship of CBS’s Survivor reality series.
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Valassis Sues Advo to Stop Acquisition
FSI giant Valassis Communications has filed a lawsuit in an effort to rescind its $1.3 billion purchase of direct-mail firm Advo.
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Online Game Market Taps News Users: Survey
Online games aren’t just for hardcore gamers and casual players. The gaming community has expanded to include six distinct groups of players, giving marketers a new challenge to reach the growing audience, a recent survey found.
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Agencies
2007 Sampling Program Planner
Far more than simple “freebies,” you know that samples can be an
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News Brief
BURGER KING: has teamed up with U.S. Youth Soccer in a
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Clorox New CEO to Grow International Sales
When Donald R. Knauss takes his new post as chairman and CEO of The Clorox Co. in October, he will spend some time getting acquainted before diving in.
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Agencies
Meet the Brokers: Amy Benicewicz
Today we meet Amy Benicewicz, who works from her home office in New Fairfield, CT, for Media Source Solutions Inc. as vice president of list brokerage, insert media and database licensing.