Chief Marketer Staff

• Live from PMA Law Chicago: Legal Advice about User Content

  “Who’s in Control?” is the themed inquiry at this year’s Promotion Marketing Association law conference in Chicago, and according to much of the content presented so far, the answer is: users, mostly.

• Agencies

  T-Mobile Drives NBA All-Star Voting

  T-Mobile is helping to push National Basketball Association All-Star balloting as primary sponsor with ballots at its retail stores, and a sweepstakes to win a trip to the game.

• News Brief

  JACK DANIEL’S: will hold a “Toast to the Troops” Stuffing Party with the USO of Missouri at Scott Air Force Base near St. Louis to prepare 10,000 USO Care Packages for U.S. troops overseas.

• Agencies

  Meet the Broker: Doug von Hassel

  Today we meet Doug von Hassel, senior account executive at List Strategies Inc. Von Hassel brokers business-to-business data in various markets and consumer files for pharmaceutical firms.

• Listline e-Newsletter 11/15/07

  ALC Data Management has been appointed list manager by Highlights for
  Children Inc. Highlights for Children magazine offers 871,000 names,
  including nearly 300,000 children’s magazine subscribers from the last
  six months.

• Digital

  Fourth Cyber Monday Probably Biggest: DoubleClick Performics

  An early Thanksgiving and a Tuesday Christmas this year means there will be five so-called Cyber Mondays and the fourth will probably be the biggest, according to DoubleClick’s Performics division.

• Agencies

  New York To Enforce Out-Of-State Sales Tax Collection: Report

  New York State is preparing to collect taxes on e-commerce sales, according to the New York Sun newspaper. The move would add an 8.375% surcharge — the state’s tax rate — to purchases made online.

• Agencies

  Holiday Shopping Reports: Buckle Up; We’re in for a Bumpy Ride

  October sales were up over the same period last year, but only slightly, signaling a slow-down in consumer spending just as the holiday shopping season begins, the National Retail Federation reported yesterday.

• Tim White Promoted to CMO of Charming Shoppes

  Tim White, formerly senior vice president of marketing, has been promoted to executive vice president and CMO of Charming Shoppes, Inc.

• Loyalty Lab Hires George Wright as Senior VP of Global Sales

  Loyalty Lab, Inc., San Francisco, has hired George Wright to serve as senior vice president of global sales effective immediately.