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Agencies
Bandai Puts Tamagotchi to Work via Tour
Bandai America Inc. is putting its Tamagotchi characters to work this summer as part of a tour to promote its new electronics toy line.
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Agencies
Toyota Keeps On Trucking With Mobile Hybrid Experience
Toyota has been proselytizing for its hybrid cause on a national tour dubbed “Highway to the Future: Mobile Hybrid Experience” with its next stop at a speedway in Indianapolis.
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The SEO Playing Field has been Leveled
In this article I am going to discuss elements of Latent Semantic Indexing (LSI) technology that you need to be aware of.
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U.S. Adults Have Widespread Broadband Access
According to recent numbers released by the Consumer Electronics Association (CEA), 72% of adults in the U.S. have access to a broadband connection, and more than half of households in the U.S. have broadband subscriptions.
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Mobile E-Mail Users Not Ideal Target for Marketers
Marketing initiatives through e-mail may be an appealing and potentially rewarding venture, but shifting over to targeting mobile e-mail users may not hold nearly as much bang for the buck. This is because of the current limits to…
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U.S. is Spam Leader in Q2 2007
The U.S. relayed the most spam during the second quarter of 2007, according to Sophos. This indicates that the U.S. is continuing its leadership position from 2006 for spam relaying.
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Privacy Becoming the New Battleground for Search Engines
Last week, Microsoft added Ask Sponsored Listings to its adManager Beta search advertising service, which is part of its Microsoft Office Live platform. This week the two companies linked arms again, but this time concerning…
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iLegal – To Comply or Not to Comply…That is the Question
As a participant in the world of online advertising you are subjected to many laws, rules and regulations. State, Federal and local government agencies want you to comply, every time, all the time. Much is at stake. And yet, we all…
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Google and CPA
News surfaced a little more than a year ago about the beginnings of a Google CPA network. In June of 2006, word started to break about a product called Content Referral where, for the first time, advertisers could…
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Glam Interactive Group Launches Networking Site for Industry Women
Glam Interactive Group has launched a new networking site for the interactive marketing industry. The catch? It’s women only. “The industry is so male-dominated… we wanted to promote the success of women in the space and provide a forum in…
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