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  • Start Thinking About Landing Page Optimization

    Imagine that you are in charge of online marketing for your organization. You have slaved for months to tune and optimize your campaigns. Countless hours

  • Don’t Shut off Your Phones Yet

    Play protocol usually dictates that patrons shut off their cellphones upon entering the theater. That’s increasingly not the case these days with many

  • Sweet Whiff of Politics

    An enterprising woman has tapped into the long-held belief by many citizens that politics stinks. To sweeten the aura, April Cline, a certified life coach

  • Macy’s Teams with National Park Foundation for Green Campaign

    Macy’s is partnering with the National Park Foundation to launch a weeklong eco-awareness campaign next month that will include charity shopping days and giveaways.

  • The Moment of Truth

    In case you want to know, the title of this week’s article does indeed refer to the television show of the same name. Based on last weeks data from Nielsen Media Research, we can assume that more than ten million…

  • How To Reduce Affiliate Fraud

    How To Reduce Affiliate Fraud – Delay Payments Two To Four Months

  • iLegal – Verdict Against FTC in Important Affiliate Marketing Case

    The FTC was handed a stunning defeat this Monday by a jury in Seattle, Washington. Much to the surprise of many (if not most) watching this case, a jury in U.S. District Court held that Impulse Media Group, Inc.,

  • Yahoo Answers Handles Majority of Questions Asked Online

    Hitwise recently reported on the traffic details for question and answer Web sites. Not surprisingly, Yahoo! Answers received the bulk of this traffic, with a few other sites lending a hand to curious users looking to take advantage of user-generated wisdom of crowds

  • Women > Men Online

    The U.S. population is made up of more females (154.5 million) than males (149.4 million) in 2008, according to the U.S. Census Bureau.

  • U.K. Continues Strong Online Ad Spending

    Online ad spending in the U.K. is expected to reach $6.4 billion in 2008, after reaching $5.3 billion in 2007, according to eMarketer.