The Mystery of Display
Last week, almost two weeks after word spread that Microsoft had an interest in Yahoo, MarketWatch.com published an article titled, "Microsoft's play for display," with the subtitle, "Buying Yahoo a major bet...
Last week, almost two weeks after word spread that Microsoft had an interest in Yahoo, MarketWatch.com published an article titled, "Microsoft's play for display," with the subtitle, "Buying Yahoo a major bet...
We love Affiliate Summit. And, if this were the movie "Summer School" we'd simply fill the rest of this page with a bunch of "very, very, very,...much" to reach our normal word limit. Intrepid readers shouldn't let...
I just got back from Affiliate Summit in Las Vegas, and as always, it was a phenomenal event. It was the biggest ever (by some reports over 3,000 attendees), and we had the chance to visit with a lot of old friends.
Adknowledge announced today that advertising inventory in its social advertising channel, Cubics.com, has doubled within the last month.
Online coupons and games are helping KFC get people to try its newest product, Toasted Wraps.
Click Forensics, Inc. recently released its Click Fraud Index for the fourth quarter of 2007. Click fraud for the pay-per-click industry reached 16.6% during the last quarter of last year, the highest rate observed since the index was launched at the end of 2006
As search results are incorporating more images and videos, it seems logical enough that the same should happen for those text ads that appear beside these results. Google has begun testing this notion this week, though not many users will notice it.
Though instances of viruses and hacking on mobile phones are rare, there is evidence and good reason to expect these attacks to rise in the future as users become more dependent on mobile phones for access to the Web, social interaction, and entertainment.
According to recent data released by comScore Media Metrix, it seems that (as expected), last month saw Web users turning their attention to two of the sexiest online categories available: taxes and politics.
Last week, amid the hubbub over Microsoft wanting to take out Yahoo while Yahoo looked for another date to the prom, the strike between members of the Screen Actors Guild and the studios officially ended with...