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Agencies
Chiquita Runs Rewards for Fresh Products Purchases
Chiquita Brands International, Inc. is pushing its fresh produce with a rewards program that gives consumers points for purchases they can apply toward weekly auctions or charities of their choice
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Agencies
Mars Hires VP/Retail Channel Marketing Director
Shopper marketing agency Mars Advertising has named Timothy Goeglein as vice president and retail channel marketing director, a new position, in the Cincinnati office
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Burger King Supports Election with Social Media
In 2004, Burger King used celebrity ads featuring Snoop Dogg, Michelle Branch and P. Diddy to encourage fans and diners to go to the polls
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Agencies
Doritos Offers $1 Million for Homemade Super Bowl Ad
Frito-Lay’s Doritos brand is once again turning to consumer-generated content for its Super Bowl advertising effort
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Google Chrome Was More Popular Back Then
Now that much of the dust has settled, it seems that Google Chrome’s initial charm has worn off a bit.
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Google Challenged by Baidu In Asia
It’s no secret that Google is the undisputed king of search in the states, as well as in many other markets worldwide.
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eBay is Top Paid Search Term
Hitwise recently reported the top search terms for the month of August in the U.S. “eBay” and “eBay.com” were the top two search terms.
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Economic Ebola – Part 1
Last week, in “People versus Partners,” we opened by saying, “In this decade, we have witnessed two of the most major collapses in the history of the US economy, rivaling in scope to the Great…
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Economic Ebola – Part 2
The Bear Stearns collapse took place in mid-March of this year, but as touched upon in Part 1, signs of its perilous fall, from almost $30 per share to its purchase price two days later at $2 per share, began clearly in…
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Theorem Inc. Announces UK Expansion
Opens new London office; Hires UK Business Development Manager
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