Hitwise recently reported the top search terms for the month of August in the U.S. “eBay” and “eBay.com” were the top two search terms.
“eBay” was the recipient of 0.12% of all paid clicks , while “eBay.com” attracted 0.02% of all clicks. “Home Depot” was third with 0.02%, followed by “Map quest” with 0.01%, and “People Search” with 0.01%.
“MySpace” was the top organic search term with 0.78% of all organic clicks in August, followed by “Craigslist” with 0.42%. “MySpace.com” was third with 0.29%, while “YouTube” attracted 0.26% of all organic clicks, and “eBay” was fifth with 0.23%.
Hitwise also indicates that for the four weeks ending August 30, 2008, the Shopping – Office Supplies category received 43.15% of all paid search traffic, an 8% increase from July’s 39.81%.
Travel – Agencies was second, attracting 35.32% of all paid search traffic, a 10% decline from July’s 39.28%. Business – Telecommunications was third with 30.97% of all paid search traffic, an 8% uptick from July’s 28.77%.
Business – Legal was fourth with 30.72%, a 5% decline from July’s 32.18%, followed by Pharmaceutical and Medical Products, which attracted 30.43% of all paid search traffic, a 2% increase from July’s 29.95%.
Source:
http://hitwise.com/press-center/hitwiseHS2004/ebay-top-paid-search-term-in-august.php
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