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Product Look-up, Mobile Couponing Are Most Popular Elements of Mobile Retail Platforms
According to a study from Aberdeen Group, mobile retail platforms have a number of essential elements, including product look-up features and mobile couponing. Retailers are also pointing to reporting and encryption tools as top planned back-end technologies.
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Can You Spare A Penny?
When is a vertical a vertical? Is it when the first page of Google AdWords is taken by look a like companies? Is it when a competitor enters the market with a URL of…
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The Good Lead Framework
If you have never picked up the phone and dialed leads, it’s a worthwhile experience. Just picture yourself not on the generating end of the leads but on the calling…
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Revimedia’s 2minuteseo Campaign Goes Live
Revimedia have launched their 2minuteSEO campaign (available at www.2minuteSEO.com), which allows users to check their website’s search engine optimization score in three steps, taking only a couple of minutes.
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BlueGlass Interactive Acquires 3 Dog Media
BlueGlass acquired 3 Dog Media, LLC.
Widely known for combining some of the top agencies in the online marketing space to become one entity, BlueGlass is first all-encompassing online marketing agency in the industry and has already launched several groundbreaking tools including SecondStep, and the soon-to-be-released CopyPress. -
RoofTop Confessions is the First Reality Series Made for Mobile Devices
RoofTop Confessions, the first reality series made for mobile devices, is ready to unveil its fourth season of intriguing human stories. With apps that rank among the most popular in the entertainment category of iTunes, the series is set to continue its rare, insightful looks at the underbelly of life while taking advantage of the shifting media-consumption habits of consumers.
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The Week in Review
Headlines from the industry.
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Google is for Experts, Yahoo is for Novices and 78% of Searchers Want to Learn More After Seeing an Ad
The “2010 Search Engine Results Page (SERP) Insights Study” from Performics, conducted by ROI Research, includes its fair share of intriguing morsels of information about searchers in the U.S., including the finding that Google is for “experts,” and Yahoo is for “novices.”
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Smartphone Subscribers Now Make Up the Majority of Mobile Browser Users
Last year, more non-smartphone users used downloaded apps and mobile browsers. This year, the picture has predictably flipped, according to comScore.
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Younger Users Are More Active, Female/Male Patterns Seen in Mobile Gaming
Mobile gaming is one of the five most popular forms of mobile content usage, according to comScore. There are, of course, differences in how popular the activity is, depending on how old the consumer is and what gender they are, as shown by data released by Compete.
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