Survey: 37% of Local Businesses Say Leads Generated From AdWords Are Low Quality
Google AdWords is used by about 4 in 10 local businesses, according to a recent survey conducted by Reply.com. However, local merchants using AdWords aren’t getting great results. According to Reply.com’s survey, 39 percent of respondents have used Google AdWords. Of this group, 39 percent said they find AdWords to be somewhat easy to use,…