Fourteen-year-old soccer star Freddy Adu has signed a two-year endorsement deal with Sierra Mist, Pepsi-Cola North America’s lemon-lime brand and official

After signing on for the first time last year as a sponsor of the Women’s National Basketball Association (WNBA), Procter & Gamble has added Crest and

In the past, our industry has overwhelmingly focused on short term gain. We continue to do so

An Affiliate Marketing program is like the tip of an iceberg! The user base at the end of the line could sometimes be vast,depending on …

Interstate Bakeries Corp.’s Hostess brand joins forces with DC Comics, Cartoon Network and KidsWB! for an online sweeps that lets kids create a superhero.

Carl’s Jr. and Hardee’s QSRs will feature Yu Yu Hakusho toy figures in their Kids Combo meals, along with a sweepstakes giveaway from March 3 through

On Tuesday, America Online announced that it will include in it’s 9.0 version a feature allowing users to detect and delete “spyware” installed on their computer.

Affiliate Marketing has transformed businesses radically via online affiliations between web sites or networks of web sites.

Now that the industry has the CAN-SPAM Act to deal with, more communication then ever is needed, both technical and verbal. Therefore, let’s talk about building and maintaining relationships.

Affiliate Marketing helps promote business online through affiliations. Affiliates are actually web sites or networks of web sites that direct traffic or potential customers to a particular merchant web site/ network that sells a product/service online.