Foursquare’s pursuit of a fourth round of funding turns the heat up on the growing battle between the location-based social network and Yelp. While the latter has a strong head start, the monster wave that is mobile

Groupon is in trouble, an observation that can be made just by seeing the decline of the daily-deals company’s emails. Chances are, Groupon will be dead in 2013, according to one writer. There are three reasons why: 1) Groupon was and is a bad deal for most businesses, 2) businesses that need Groupon’s services most […]

If you’re having difficulty coming up with ideas for new articles for your business blog, you’re in luck: Social Media Examiner offers these seven ways to find new and interesting content ideas for your blog. Among them is Bottlenose, which offers a live look at what’s trending in social media right now. The Sonar tab […]

Econsultancy hosted about 600 marketers in London for its Funnel B2B marketing conference. Here’s a rundown of a load of takeaways and sound bites from the speakers at the conference. For instance, Catherine Toole, CEO of Sticky Content, says to reuse content and aim for 3-4 pieces of content when you interview someone; Kleran Flanagan, […]

Promo Labs Rebrands as OutboundEngine, Reaches Beyond DIY Email and Social Tools AUSTIN, TX-OutboundEngine,

This continues our series of profiles of local-commerce companies. The purpose of these Q&A spotlights is to give merchants, marketers and others in the industry a look at what some deal platforms out there are doing. These profiles are also meant to offer different outlooks on the future of the local-commerce industry. This week we’re […]

Facebook is testing a new option to allow users to reply to specific comments for page posts. Threads on page posts will be sorted by an algorithm to boost the most engaging comments toward the top. This will make comments on page posts more like Facebook’s comments plug-in for third-party sites, which have had both […]

Social media is a key driver in the success of content marketing, but to measure this impact you need to have accurate data. To do this, marketers need to implement a system to tag all links to their site’s content placed on social channels. This requires parameters that can be focused on measuring each individual […]

Quora, the Q&A website, has launched Online Now, a new feature that be visible in its Ask to Answer product. As the name conveys, Online Now will show when experts relevant to a question are on the site now, akin to an online status. This could be great for questions that are time-sensitive, and could […]

Groupon is now offering free standard shipping and returns for the discounted products sold through Groupon Goods. Free shipping is offered for orders in the U.S. and Canada of at least $15 before tax. Returns on eligible products are free within 14 days. This move comes as Groupon tries to push its Goods section as […]