I have been involved in SEO (Search Engine Optimization) since before the days of Google (about 10 years now). Never before has there been as much opportunity to drive up your organic rankings to dominate your market and…

There are many factors that cause U.S. consumers from completing online purchases, and unwanted marketing is a big part of it. Though identity theft is the primary concern, spam and uninvited phone calls and mail are also big…

Apple’s Safari Web browser might be getting a lot of attention nowadays thanks to its presence in the hugely anticipated iPhone, but everyone knows that Microsoft’s Internet Explorer and Mozilla’s Firefox browsers are still the…

Walt Disney/Pixar is building hype around its latest animated film with a more than 42 million piece mailing from Valpak and a sweepstakes overlay.

Eastman Kodak entered the inkjet printer market in the spring and is now looking to NASCAR fans to find out what they think.

Hooked on Phonics Became a household name thanks to its omnipresent direct response television commercials and infomercials. Now, the 20-year-old marketer

Build-A-Bear Workshop, Inc.’s flagship product might be a teddy bear. But a recent trend is that the kids who frequent the retail chain’s more than 275

A Senate Committee is voting this month on a bill that would put regulatory authority to restrict tobacco advertising and sales in the hands of the Food

Playgrounds used to be the primary place where mothers traded tips on parenting as their children played in the sandbox. Moms are more likely now to discuss

Well, Einstein was right about one thing. Everything is relative. I figured it out when I was buying pajamas. Or was it the cereal? No, it was the pajamas.