“You simply cannot separate young people from technology; it is part of who they are.”
This was the conclusion that eMarketer senior analyst Debra Aho Williamson came to in…

U.K. telecommunications watchdog Ofcom has noticed a trend of people passing up older technologies in favor of newer ones. Everyone knows television and radio are attracting fewer eyeballs and ears lately, but so are…

The most recent numbers released by the Census Bureau of the Department of Commerce show that retail e-commerce in the U.S. had a strong second quarter this year. On a not-adjusted basis, sales totaled $31.82 billion, which…

According to DoubleClick Performics’ recent “Searcher Moms – A Search Behavior and Usage Study” (which was conducted with help from Microsoft and ROI Research) moms are heavily dependent on search engines as a…

Every so often we like to highlight certain aspects of direct marketing. We’ve done this with various forms of lead generation, pure CPC arbitrage, and most recently with the incentive promotion space. The focus today…

This episode of Broken News is brought to you by our trusted industry insider, Cauldron Larynx. Cauldron utilizes deep knowledge, deeper skills and deepest relationships to make up the most breaking and relevant news in the Affiliate Marketing sector.

LAS VEGAS, August 28, 2007: Las Vegas-based SellingSource.com, a leading provider of marketing and technology solutions for online businesses serving the specialty finance industry, has been selected as one of Inc. magazine’s…

Marvel Entertainment has signed a licensing agreement with OnTrack Sports to produce a set of its accu-length expandable junior golf clubs branded with the superhero’s image and logo.

The past three weeks have had more than just the financial markets on edge. They have caused the whole world to take notice. Included in that group are those in the mortgage lead generation market. After years of prosperity, that…

The marketing of subprime credit cards has gone on in scale, albeit rather quietly for years. My first recollection of these cards comes in 2002 not long after the collapse of Providian and their NextCard division which made, and…