Almost two years ago, an exploration of coffee led us to a unique lead generation site, although at the time, its revenue model and link to the lead generation world looked much less clear than they do today. The site…

Online quizzes have existed since practically the dawn of the Internet, if not since the big bang then at least since the initial proliferation of sites, certainly by HTML 2.0. In other words, they are old, and they span the…

KARAKTR Media, Inc. launches to the Online Performance Marketing Industry bringing with it Exclusive Home-Grown continuity programs and a brand new way for publishers to earn

If you had visited affiliate.com in the past couple of months, you would have noticed a standard domain parking page, in this case powered by Smartname.com.

Online Marketing veteran hired as Vice President of Advertising Sales.

In a downward market, does a positive correlation between brand awareness and customer acquisition still exist?

Chicken of the Sea International is looking for a few good lyricists to create a new verse for the company’s famous jingle—with a twist

The levees holding back the surging floodwaters of the Mississippi River near Chattanooga have broken. In an eerie echo of the tragic New Orleans flood,

Providing in-store guidance, advice and direction for shoppers may be a missed opportunity to cross-sell and up-sell and, most important, cement relationships.

As we wrote last week, love it or hate it, Google’s quality score has become a fact of life for those wanting to spend money on Google. Regarding the motivations behind the quality score, we said then, “Cynics…