Long before companies started to leverage blogging as a next generation CRM solution and/or a means for thought leadership, individuals were using blogging to meet their own needs and sometimes no needs at all. Not many…

Part One of Caveat Blogger (located here), our coverage of the issues surrounding employees who keep blogs, provides the context and introduces some of the more salient points that employers should keep in mind, and…

Ben Edelman, a PhD candidate at Harvard and a spyware researcher, has recently come out with some new follow-up information about his research in August of 2005 concerning spyware vendors receiving payments from…

On Monday, Claria (formerly known as the adware company Gator) released the beta version of its PersonalWeb, which will be an Internet tracking application that uses behavioral targeting to deliver relevant ads and content to…

Bertelsmann, the fourth largest media corporation in the world, thinks that it’s about time to use the Internet as a tool to further connect their older club members. Currently, the German media giant has its own Direct Group of…

February was just another month in search that was dominated by Google. According to individual reports issued by Nielsen//NetRatings and comScore Media Metrix, Google held on to its top spot in the share of the overall U.S…

JetBlue Airways is offering pampering premiums and self-serve pantries hoping to fill seats on red-eye flights and distinguish itself in fiercely competitive transcontinental markets.

Eos Airlines is normally not in the business of betting, but it’s willing to make an exception with a new promotion to offer a money-back guarantee to select first-time flyers.

For the first time in three years, domestic automakers’ average spending on incentives fell below $3,000 per vehicle in February, according to a report by online automobile resource Edmunds.com.

The fulfillment of marketing offers has become a two-sided coin in recent years, as traditional, order completion has been supplemented by virtual delivery