Up until now, Google’s one obvious weakness was the absence of a strong social network in their arsenal. Though they do have Orkut, a community site that is invite-only, it has done poorly in any country not named Brazil. However…

On March 16, Ad Pepper Media acquired contextual targeting technology provider Crystal Reference Systems for cash and stock worth up to $3.5 million.

Mom never taught us this and our teachers certainly didn’t, but sometimes it’s good to have a negative attitude, at least in paid search. With apologies to the memory of the great singer Bing Crosby I’ll try to explain a little something…

Listen to me, okay? What I’m going to tell you is very, very important: being top banana in search doesn’t mean anything. Don’t click away, I’m serious, you’ve got to believe me. Quick, run a check on Excite.com – you must, no one else…

Persistent Screamers become comic book creations in the newest addition to the Confidential, DM Pimping. The Web Surfing Sinners get brought to animated life in this weekly cartoon for the online media masses. Click below to get flashed by the prettiest peons and ugliest underbelly of affiliate life.

Being focused more on the lead generation side of online advertising I often view the world myopically. That was the case last week until I received a question that warranted some additional perspective. This reader wanted to…

Market research firm Harris Interactive, Inc. has hired Howard Lax, Ph.D., as VP-senior consultant in its Customer Loyalty Management Research Practice.

Peter Cashmore, an entrepreneur and consultant who writes about Internet startups on his Mashable blog, recently said this: “I pointed out that when MySpace users aren’t on MySpace, they’re checking their email or chatting on…

In a new Borrell Associates report entitled “2006 Local Search Advertising,” Borrell projects that the local paid-search market will reach $987 million this year, which is more than double the $418 million it earned in 2005. This figure…

Could Google be planning an online operating system? Despite their denials just about a year ago, recent moves and rumors seem to confirm these notions. This past week Google acquired Upstartle, a small startup that offers…