Kimberly-Clark is sending 40 families to Walt Disney World with an on-pack game awarding one trip per day.

Subway Restaurants are pushing fitness through a partnership with Push.tv and an online sweepstakes for a chance to win a fitness getaway.

Fox Searchlight Pictures is teaming up with theaters nationwide to give mothers a sweet treat on their special day

The Western Union Co. is offering a number of incentives to boost business during Mother’s Day.

Holiday Inn is on its second lap with NASCAR. The hotel chain is about to launch an online contest inviting racing fans to redesign the paint job on driver

Disaster doesn’t only happen in guerrilla marketing.
Promotional products manufactured in a hazardous manner can also lead to serious mishaps — like the recent death of a four-year old who died from lead poisoning after eating a charm bracelet Reebok gave out as a premium.

According to ScanSafe’s monthly Global Threat Report for March 2007, up to 80% of all blogs on the Web contain offensive content, which includes adult language and porn. Six percent of all blogs host malware.

While Many in the Lending Industry Face Hard Times, the LeadPoint Marketplace Shows That Consumer Demand for Mortgage Products Remains High

NEW YORK, NY and PLANTATION, FL, April 25, 2007 – MediaWhiz Holdings, Inc. (MediaWhiz), a leading provider of performance-based online marketing services, today

There is something strangely familiar but uniquely different about this Ad:Tech. Others have had thousands of attendees, long lines for registration,Casale’s trademark red bags, booth babes, free beer, all fueled by an almost tangible energy where quiet conversation and standing room are in short supply.