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  • LinkShare Appoints Co-Presidents

    LinkShare, a leading pay-per-action marketing network, announced that beginning today the company will be lead by Jonathan Levine, Chief Technology Officer of LinkShare, and Yasuhisa Iida (“Yaz” ), Executive Officer of Rakuten. They will serve as co-presidents.

  • Adknowledge Launches Social Advertising Network in UK Office

    Adknowledge announced today that it has launched its social advertising network in the UK.

  • Unique Leads.com, Inc. to Sponsor the Web’s First Reality Show

    Unique Leads.com, Inc. is sponsoring the web’s first affiliate marketing reality show called Top Affiliate Challenge.

  • Monetizing Lead Generation Exit Traffic

    If you’re capturing leads, there are ways to further monetize the information after the consumer has completed your lead form and even much later. I will cover some of the most obvious methods to make more money from the web traffic and leads you’re already getting.

  • ABC.com Edges Out NBC.com, CBS.com

    During the 2007-08 broadcast television season, ABC.com attracted the most visits in the U.S., barely beating NBC.com, according to Hitwise.

  • Google Leads Search in U.K.

    According to the latest figures released by comScore qSearch 2.0, Google leads the U.K. search market by a wide margin. The list includes the likes of eBay, Facebook, Bebo, and Amazon

  • Online Banking Users: Older, Richer

    Ever wonder what the typical online banking user looks like? If you envision an older female with an income in the six-digit range, then you’ve pretty much hit the mark.

  • Spam Comments, Cybersquatting Remain Big Problems

    A live “Spam Zeitgeist” meter on Akismet.com shows that a whopping 89% of all blog comments are spam.

  • Winners & Losers

    In the fashion world, things change in a relatively predictable cycle, with designers handing out their new style mandates that world of print and other trend noting mediums translate into the season’s do’s and dont’s…

  • Marketing Arm Wins AOR for GameStop

    GameStop Corp., the world’s largest video game and entertainment software retailer, has named The Marketing Arm as its promotions agency of record.