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DQ Crowdsources the 25th Blizzard Birthday

Frozen treat retailer Dairy Queen reached out to its loyalists in selecting the design for a new logo that will roll out next year, celebrating the 25th anniversary of the invention of its iconic Blizzard dessert

Human Resources Use Social Networks to Research Job Candidates

According to a recent survey conducted by Harris Interactive for CareerBuilder.com, 45 percent of human resources professionals in the U.S. utilized social networks as a research tool to check on job candidates at least on occasion.

Google Gobbles Up Lots of Time in Brazil, India

According to a recent comScore report, Google's share of total minutes spent online is more than three times higher in Brazil and India, while users in other global markets use the search engine's sites more than the average worldwide user.

Video Gamers Depend on Word of Mouth, Hands-On Play

According to a series of reports released by The NPD Group 41 percent of gamers look to word of mouth to get their information about video games, while nearly a third relies on hands-on play at a friend or family member's house.

Investment in International Services is Paying Dividends at Neverblue

Neverblue, a premier global lead generation network today announced the launch of new localized services for the European marketplace. Neverblue now offers multiple language support for the affiliate interface on their proprietary lead tracking platform and rapid payment terms to quality publishers. Euros, British Pounds and Australian Dollars, as well as US Dollars, are accepted.

Swimming With The Sharks – Part 1

When talking about the fake blog landscape we almost always focus on those driving the traffic, the publisher/affiliate. It's the most visible and controversial piece of the equation, but without an actual product to promote...

Swimming With The Sharks – Part 2

Calling the world of trademark infringing fake blogs marketing fraud might sound to some a little severe. If we look at the advertiser's point of view, one that has worked on bringing a continuity product to market from scratch...

iPhone Leads the Way for Mobile Ad Impressions

According to a recent report released by Millennial Media, a mobile ad network based in Baltimore, Apple’s iPhone served the most mobile ad impressions in July.

Twitter Makes Us Dumber, Facebook Makes Us Smarter?

According to a psychologist at the University of Stirling in Scotland, Facebook may be good for working memory in the same way that war games and Sudoku are, while Twitter may actually harm it.