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Google Postpones Third-Party Cookie Phase-Out to Late 2024

DOOH Campaign From American Express Leverages QR Codes to Support Small Businesses

Using Product Data to Enhance Omnichannel Growth for CPG Brands

CDPA, CPRA, CPA and Onward: How Marketers Can Prepare For New State Privacy Laws

How The New York Times’ Data Strategy Enables a Full View of the Customer Journey

How Procter & Gamble’s Programmatic Strategy Is Supporting Black-Owned Publishers

2022 Upfront Themes: Streaming Video, Film Content and Live Sports

How Charlotte Tilbury Tapped AI Marketing Tools to Boost Customer Acquisition

The Road to the C-Suite: Top Qualities That Marketers Should Master

Noodles & Company Revamps Its Loyalty Program for First-Party Data Collection

How Land O’Lakes Tapped First-Party Data Sets to Power a Personalization Program

Meta’s Alvin Bowles on Metaverse Ambitions, Ad Optimization and Social Commerce

American Express Eyes Marketing Mix Modeling for Post-Cookie Attribution

The Weather Company on Reducing In-App Advertising and Prioritizing Subscription Model With AI

How Companies Are Leveraging Data Clean Rooms for Privacy-First Marketing

How the Marketing Industry Can Navigate Supply Chain Issues

SmileDirectClub CMO Talks TikTok Strategy, Pandemic Marketing and Data Applications

Three Ways DTC Brands Can Diversify Spend Beyond Social Media

How Scopely’s CMO Uses Story-Driven Creative to Enhance Performance Marketing

Marketers on Fire in 2021

How Driscoll’s Transitioned to Online Grocery Shopping and Product Marketing

Marketers on Fire: Randi Stipes, CMO of IBM’s Watson Advertising and Weather

Apple’s App Tracking Transparency Update and Email Marketing

AB InBev Leans Into Content Creation Across its Portfolio of Global Brands
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