The author of this article, Allen Adamson, attended the 2015 Marketing Hall of Fame induction ceremony where four innovators were inducted. He writes about each person and their marketing journey:
Trevor Edwards, president of the Nike brand
Yvon Chouinard, founder of Patagonia
David Aaker, vice chairman of the consulting firm, Prophet
Shelly Lazarus, chairman emeritus of Ogilvy & Mather
Network
