In a surprising finding, one marketer has determined that the majority of sales resulting from her e-mail campaigns are not of products featured in the messages.
Rather, consumers are clicking through the e-mails and shopping for other things.
In a surprising finding, one marketer has determined that the majority of sales resulting from her e-mail campaigns are not of products featured in the messages.
Rather, consumers are clicking through the e-mails and shopping for other things.
Network
