WilsonRusch Relaunched as Wilson Relationship Marketing Services

WilsonRusch has rebranded itself as Wilson Relationship Marketing Services. The new company offers both digital and traditional media services.

Additionally, the New York City-based firm named Demirhan Yenigun chief analytics officer. Yenigun’s background includes working with Bell Labs, AT&T and Nortel Networks, where he made use of his knowledge of statistics and database mining.