Wilson Sporting Goods is inviting fans to show their college team spirit by posting photos on Facebook.
The Wilson Show Your NCAA March Madness contest kicked off last Friday, with fans invited to post pictures of themselves with a Wilson basketball.
Wilson is the official basketball of the NCAA Men’s and Women’s Tournaments.
The prize is $10,000 in Wilson equipment. The deadline for posting the Facebook photos is March 23.
The top 65 photos, chosen on the basis of creativity, color coordination, hairstyle and school bragging rights, will be entered into a tourney-like bracket, with fans determining which ones advance to the Final Four.
The winning photo will be revealed at the conclusion of the respective tournaments on April 9.
“As the official basketball of the NCAA Championships, we were looking for a fun way to capture some of that team spirit,” said Mike Kuehne, general manager of basketball for Wilson Sporting Goods, in a statement.