USPS Extends Move Update Rules to Standard Mail

Posted on by Chief Marketer Staff

The U.S. Postal Service is extending its Move Update addressing quality standards from first class to standard mail.

The USPS is also cutting down the time mailers have to make these changes to 95 days before a mailing goes out, down from a from a previous 185 days.

The postal service, which first proposed these changes last May, announced them in a Federal Register notice Friday.

At present, Move Update rules allow first class mailers that update their addresses through NCOALink and other USPS products to get automation and other postal discounts.

This action is part of the USPS’s plan to reduce undeliverable as addressed mail, which now runs at 9 billion pieces a year, said Arnie Cohen senior manager, product logistics at Modern Postcard.

“The postal service will continue to pressure mailers to reduce undeliverable-as-addressed mail,” he said earlier this year (Direct Newsline, May 16).

The revised standards will take effect on Nov. 23, 2008, according to the USPS.

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