->

->

Tranzact Acquires the Credo Group

Tranzact Acquires the Credo Group

Posted on January 12, 2007 by Chief Marketer Staff

Tranzact, a unit of Halyard Capital, has acquired the Credo Group, an online insurance marketer, for an undisclosed sum.

“By joining forces with Tranzact, we will be able to enhance our information technology infrastructure as well as our range of strategic and marketing execution capabilities that our clients want and need,” said Kevin McKenna, CEO of Credo, in a statement

Related Posts

Navigating the Resurgence of Contextual Targeting: Ensuring Brand Safety and Relevance

June 23, 2024 by Monica Bellflower - Brand Reputation

Marketers on Fire: Jerri DeVard, CEO and Founder of the Black Executive CMO Alliance (BECA)

June 16, 2024 by Kaylee Hultgren - CMO Insights

5 Principles Every Modern Marketer Should Prioritize Right Now

June 16, 2024 by Bryan Law - CMO Insights

Brands on Fire: United Soccer League CMO on Community-First Storytelling

June 9, 2024 by Kaylee Hultgren - Community Building

How to Avoid Google Penalizing AI-Generated Marketing Content

June 9, 2024 by Sarah Evans - AI

How Small Businesses Can Spur Growth Through TikTok

June 9, 2024 by Logan Welbaum - Small Business Marketing

The Rise of Social Search: Strategies for Increasing Engagement

June 2, 2024 by Leslie Licano - social search

Cracking the Code on B2B Buying Groups: 3 Insights for Marketers

May 28, 2024 by Matt Hummel - B2B

Universal Analytics Back-up: Transitioning to G4 Data Measurement

May 19, 2024 by Kaylee Hultgren - Data Measurement

Using Brand Lift Studies to Measure Impact of Your Influencer Marketing Campaigns

May 16, 2024 by Adam Rossow - brand lift

Google, GenAI and Search: How Marketers Can Prepare for the Changing SEO Landscape

May 16, 2024 by Chief Marketer Staff - AI Search

Global Data, Local Impact: Mastering Personalization With a Centralized Data Hub

May 12, 2024 by Krishnan Venkata - Big Data

How to Create a Custom GPT for Email, ChatBots and Improved Workflows

May 12, 2024 by Scott Bartnick - AI

Marketers on Fire: Milani Cosmetics CMO on Democratizing Prestige Beauty, Inclusivity and Social Trends

May 12, 2024 by Kaylee Hultgren - Beauty Marketing

Marketing Agencies, Pricing and AI: Why Something’s Got to Give

May 5, 2024 by Tracey Shirtcliff - Agency Pricing

How Etsy Is Upskilling its Workforce With GenAI and Machine Learning

April 28, 2024 by Kaylee Hultgren - AI

Three Ways Marketers Can Identify Brand Advocates

April 27, 2024 by Chief Marketer Staff - brand advocates

8 Ways to Navigate the Privacy-Personalization Paradox in Marketing

April 21, 2024 by Scarlett Shipp - Consumer Data Privacy

Morgan Stanley Marketing Part 2: CMO Alice Milligan on Social Strategy, AI and Cultivating Talent

April 19, 2024 by Kaylee Hultgren - AI

Dove Pledges to Not Use AI in Its Advertising to Avoid Bias

April 12, 2024 by Chief Marketer Staff - Advertising Campaign

Marketers on Fire: Alice Milligan, CMO at Morgan Stanley

April 12, 2024 by Kaylee Hultgren - Financial Marketing

4 Ways Marketers Can Navigate the Ethical Terrain of Advanced Digital Humans

April 12, 2024 by Danny Tomsett - AI in Marketing

LinkedIn Introduces CTV Ads for B2B Marketers to Target Audiences Off-Platform

April 5, 2024 by Chief Marketer Staff - B2B Marketing

OPINION: 5 Marketing Pain Points Your PR Team Should Solve

April 5, 2024 by Dustin Siggins - Communications

NEXT PREV

Chief Marketer Videos

January 30, 2024 by Chief Marketer Staff

In our latest Marketers on Fire LinkedIn Live, Anywhere Real Estate CMO Esther-Mireya Tejeda discusses consumer targeting strategies, the evolution of the CMO role and advice for aspiring C-suite marketers.

View More

Call for entries now open

Enter by June 29

CALL FOR ENTRIES OPEN

Enter by July 26