Topic | Barbie

Brands on Fire in 2021

|  by Chief Marketer Staff

Some of the nuggets of wisdom we’ve gathered during the first half of 2021 from brands making moves in the marketplace.

Brands on Fire: Barbie

|  by Sherry Chiger

Our monthly analysis of the world’s top brands and the marketing moves that are setting them apart.

Chief Marketer Videos

by Chief Marketer Staff

For our first Brands on Fire LinkedIn Live, we spoke with SheaMoisture CMO Taydra Mitchell Jackson about the inspiration for the brand’s “Black Men Love” digital campaign, the success of its men’s product business and engagement through consumer experiences.

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