Brands on Fire in 2021

Posted on by Chief Marketer Staff

Chief Marketer’s Brands on Fire and Marketers on Fire series, a monthly analysis of some of the world’s top brands and executives making moves that set them apart within the marketplace, is now well into its second year. So as we head into the fall season, let’s take pause and highlight some of the nuggets of wisdom we’ve gathered during the first half of 2021—from Ikea’s renewed focus on sustainability to Dunkin’s innovative promotional programs to Visible’s cheeky brand voice and experiences. Click on the brands below to review their latest killer marketing campaigns.








Related Posts

Chief Marketer Videos

by Chief Marketer Staff

“Trapped in Advertising” sounds like a hashtag you might use after a bad day at work, but for Pringles and Adult Swim, it was a year-long, pop culture-forward campaign aimed at ad-averse 18- to 35-year-old “Rick and Morty” fans. The goal was to sustain engagement and become part of the cultural conversation in order to…


PRO Awards


Join your industry peers for a fast-paced afternoon of inspired conversations led by industry leaders and live celebrations as we announce the winners of the 2021 PRO Awards. Click here to register.


CM 200

Click here to sign up for more information on the 2022 CM200 call for entries and to view the CM 200 2021 List.