Stanley Bauch of Ridott, IL likely owes his life to Consumer Direct Marketing, a telemarketing firm, according to the Associated Press.
On or around Dec. 30, Bauch, 85, had fallen and lain on his floor for around 17 ours when the phone rang, the AP said. On the other end of the line was Crystal Rozell, a call center representative.
Rozell said she could tell something was wrong with Bauch, and contacted the police. Bauch, who according to the AP is undergoing chemotherapy, was discovered, dehydrated and on his floor, and taken to a nearby hospital.
Consumer Direct Marketing subsequently provided Bauch with a lifetime subscription to a medical lifeline network so he can call 911 if he has another emergency, the AP reported.
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