Sweepstakes
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Agencies
Yahoo Hosts Times Square Snow Globe
Yahoo will put a giant snow globe in Times Square this Friday to help holiday shoppers. The snow globe houses “Comparison Shopping Santa,” who shows consumers how to compare goods and prices online (and poses for photos with visitors). Wi-Fi Internet …
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Agencies
ClubMom Spruces Up Holiday Shopping with Points, Sweeps
Loyalty program ClubMom is rewarding its 1.5 million members who do their holiday shopping online at its new ClubMom Gift Card Store. ClubMom takes its online community into neighborhoods Members earn 15 ClubMom points for every dollar spent through …
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Agencies
NASCAR Hitting NYC; Diageo Finalizes NASCAR Sponsorship
Though the closest racetrack is hours away, NASCAR racecars will be making pit stops in several New York City locations next week, and the racing conglomerate is sponsoring a sweepstakes to lure consumers to each racecar location. Authentic show cars …
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Agencies
Verizon Wireless Builds 411 Use with Sweeps
Verizon Wireless’ “Get Up and Go” sweepstakes tags subscribers who use its 411 Connect service before Nov. 30. Callers of the local listing service (non-subscribers may also enter) can enter at 411GetUpandGo.com or via mail to win one of four grand …
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Agencies
Warner Home Video Stirs Up Some Magic with Harry Potter
Harry Potter fans may find themselves under the greatest spell of all: a face-to-face with author J.K. Rowling. Warner Home Video is out with an online sweeps to promote the Nov. 23 release of Harry Potter and the Prisoner of Azkaban on DVD and VHS. …
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Agencies
Fox’s 24 Goes to Third Screen, Malcom Syndication Gets Sweeps
Twentieth Century Fox TV will produce a version of its action drama 24 for cell phone users, according to a report in Variety. The original show, which begins its fourth season on-air Jan. 9, 2005, became well-recognized in marketing circles for its …
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Agencies
P&G Hosts Pajama Party
Procter & Gamble is running a pajama party sweeps for its Tide with a touch of Downy. The “Clean. Soft. Fresh. Moments.” online sweepstakes will award a $10,000 check for a luxury pajama party as grand prize. Fifty first-prize winners get gift baskets …
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Agencies
Kmart Readies Holiday Site, Sweeps
Kmart Corp. is readying a revamped Web site for the holidays, with plans for a daily sweepstakes. The new site launches Nov. 18 with improved browsing capabilities and more private-label Kmart brands. A Win Your Holiday Wish List sweepstakes will award …
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Agencies
Streaming Video and Sweeps Tout New Film After the Sunset
Visitors to MSN can get an exclusive sneak peek at the opening scenes of a new action comedy film opening Friday. Streaming video offers sneak peak to new film After the Sunset New Line Cinema is streaming the first six minutes of its latest film …
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Agencies
New Eddie Bauer Home Store Attracts Shoppers with Sweeps and Gifts
Eddie Bauer is out with a sweeps, free gifts and in-store presentations to support the opening of its new Home store. Eddie Bauer Home opens today at The Village at Alderwood, a new outdoor retail center in Lynnwood, WA, and plans call for spending the …