Short Cuts

• Short Cuts

  Staples.com, Framingham, MA, has named Kelly A. Mahoney chief marketing officer, a newly created position. Mahoney’s responsibilities will include driving

• Short Cuts

  Opt-in e-mail list management firm NetCreations Inc. (http://www.netcreations.com), based in New York, has begun its initial public offering of 3.3 million

• Short Cuts

  Barnesandnoble.com has launched a multi-million dollar advertising campaign. The company will use authors and entertainers including John Gray, Emeril

• Short Cuts

  NetCreations Inc., a New York-based provider of opt-in e-mail direct marketing service, has signed an exclusive agreement with 45-million-member online

• Short Cuts

  Cremation specialists, the Neptune Society, Burbank, CA, has launched a call center based in Tempe, AZ, to be fully operational by Nov. 10 to service

• Short Cuts

  Staples Inc., Framingham, MA, has named Robert J. Moore executive vice president of marketing. In his new position, Moore will be responsible for the

• Short Cuts

  BigStar Entertainment Inc, operator of online movie superstore, www.bigstar.com, has promoted Donna Williams, 36, to senior vice president, marketing

• Short Cuts

  Sportswear marketer XOR LogicWear!, a sportswear marketer based in San Diego, has debuted a Web site (http://www.xor.com) offering T-shirts, tops, hats

• Short Cuts

  Conway, AR-based Acxiom Corp. reported net earnings of $21.3 million for the quarter ended Sept. 30, up from a net loss of $60.5 million for the same

• Short Cuts

  Cyndi Lee has joined Mount Arlington, NJ, DM risk-management firm The Credit Index as vice president of sales. She previously was with Greenwich, CT-based