Topic

Search

  • Play It as It Overlays

    Google earned kudos in September 2006 for enticing video-sharing site YouTube away from its rivals and into the Googleplex. But almost immediately the

  • Trick Shot

    A Web site redesign helped PoolDawg.com increase online conversions by 27% and improve its search engine rankings.

  • Small Wonders

    Nearly a third of U.S. small businesses project their e-commerce sales to increase over the next 12 to 24 months, notes a recent study by the Small Business Research Board.

  • LABELING GROWTH

    If you want to put a label on DYMO’s marketing goals for 2008, try personalization. And understanding shopping patterns.

  • Watch This

    Your watch tells you the time. It may even tell you the date. But does it inspire you? Clinical psychologist Brenda Ellner advised patients to write down

  • Searching for Hillary

    Universal search combines all the categorical directory findings and media into a unified search engine results page. Through a new set of algorithms, Google offers results that may include videos, maps, images, blog sites and press releases that it positions by newly defined relevance and popularity.

  • Beauty Pageant

    Fred Segal Beauty’s latest online promotion urged consumers to go beyond skin deep.

    In conjunction with marketing platform Brickfish, the spa and cosmetics marketer held a

  • LEASHING SOCIAL MEDIA

    Nonprofits that want to mark their territory online next year need to learn to let go of the leash, says Jo Sullivan, senior vice president for development

  • J.L. Halsey Reports $2.1M 4Q Profit

    Online marketing services provider J.L. Halsey last week reported a $2.1 million fourth quarter profit on $10.8 million in revenue, up from $364,000 in profits on $7.7 million in revenue for the same quarter last year.

  • Online Retailers Embrace Welcome E-mails: Study

    (PromoXTRA) Online retailers have increased their use of welcome e-mails, according to a study by the Direct Marketing Association’s E-mail Experience Council.