Promotion
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Agencies
GMC, Yahoo Collaborate on Web Video Series
GMC is partnering with Yahoo on an original video series, “Answers on the Street,” to tout its Sierra SUV model.
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Agencies
Bravo Promotes “Flipping Out” with Viewing Parties
Bravo is generating buzz around its upcoming new reality series “Flipping Out” hosting viewing parties tied to the show’s premiere.
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Agencies
Toyota Keeps On Trucking With Mobile Hybrid Experience
Toyota has been proselytizing for its hybrid cause on a national tour dubbed “Highway to the Future: Mobile Hybrid Experience” with its next stop at a speedway in Indianapolis.
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Agencies
NASCAR Star To Handle Indianapolis Arby’s Drive-Thru
When Arby’s customers in Indianapolis drive to their favorite location today, the guy working the drive-through window could be NASCAR star Matt Kenseth.
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Agencies
DirecTV Event Draws 15,000
DirecTV drew a strong response to its DirecTV L.A. Rescue campaign featuring Customer Care Centers in four Los Angeles area shopping malls
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Agencies
Coldwater Creek Launches Loyalty Program for Big Spenders
Coldwater Creek is the latest company to reward its top shoppers with a new loyalty program that goes beyond in-store discounts.
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Agencies
Omni Hotels Rewards Guests with iPhone giveaway
Omni Hotels is getting in on the Apple iPhone craze by launching a property-wide giveaway of the highly sought-after item as an incentive to get people into its properties
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Agencies
Krystal Offers Music Downloads with Chicken Promo
Krystal restaurants are encouraging customers to try its new product with a free music download offer.
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Agencies
PPAI to Create Global Strategy Council; Promotes Bellantone
The Promotional Products Association International has promoted Paul Bellantone to executive vice president.
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Agencies
Airheads Soccer Tour Comes to a Close
Airheads candy is wrapping up a summer promo that put candy samples in a bright green Hummer H3 that traveled the country with the U.S. Youth Soccer Tour.