Promotion

• Agencies

  Turning Gift Cards into Coupons By Mail

  Vying for the attention of consumers who are inundated with marketing messages is no easy task, especially in this challenging economic environment. So

• Agencies

  Gears of War Stages Direct Mail Promo

  If the holiday season seems a little more apocalyptic than usual this year, blame the makers of video and computer games, who are filling our TV screens

• Agencies

  Social Network Campaign Promotes “The Day the Earth Stood Still.”

  ever play that mental game about what one thing you would save from a house fire? Twentieth Century Fox and agency Moxie Interactive want to get you thinking

• Agencies

  KFC Takes Wing Title

  The climax of the National Football League season is also the height of the chicken-wing-eating season, and Kentucky Fried Chicken formalized that, unveiling

• Agencies

  Online Video Drives TV Viewership

  As their audience shares continue to slide, the major broadcast networks are becoming increasingly creative in trying to drive viewers to TV screens by

• Agencies

  Remy Martin Stages Interactive Street Campaign

  Growth in the liquor category is slowing as consumers curtail spending. For Remy Martin, a brandy from the Cognac region of France, that means it’s time

• Agencies

  Burger King Tempts Gift Card Buyers with Wii

  Burger King Corp. is offering customers an incentive to buy its gift cards: a sweeps for a chance to a Wii.

• Agencies

  7-Eleven Rolls Out Competitive Private-label Snacks

  7-Eleven has rolled out a line of private-label products, answering the call from consumers that price is high on the list right now.

• Agencies

  U.S. Bank Rolls Out Planet Hollywood Rewards Card

  U.S. Bank has issued a new Planet Hollywood Rewards Visa Platinum Card that enables redemption of purchase points earned for Planet Hollywood rewards certificates.

• Agencies

  Alaska Airlines Offers Free Disneyland Flights

  Alaska Airlines Vacations is offering to fly kids to Disneyland for free.