News

• Experian Picks Managing Director for UK And Ireland

  Charlotte Hogg has been named managing director of Experian

• FTC Adds Defendants to Two Fraud Cases

  The Federal Trade Commissions filed amended complaints on Friday, adding defendants to two cases of alleged fraud.

• Kodak Joins Alliance of Printers Looking to Digital Future

  Eastman Kodak Co. has joined the Direct Marketing Alliance, a group of professionals with direct marketing expertise who are working with printing companies seeking to make a transition to new business models based on digital printing and marketing services.

• Live From DMDNY: IBM Helps Clients Green And Bear It

  Marketers are increasingly worried about two kinds of green

• Canada Tightens Domain-Name Privacy Policy

  The Canadian Internet Registration Authority (CIRA) has launched a new privacy policy and search tool to protect the privacy of dot-ca domain name registrants.

• Trone Names Kevin Murphy Head of Strategy and Analytics

  Marketing agency Trone has named Kevin Murphy managing partner and head of analytics and strategy.

• Agape to Hire 400 for Indiana Call Center

  Agape Communications, a new telemarketing services agency located in Anderson, IN, anticipates it will hire as many as 400 employees within the next year.

• Sharper Image Going on the Block

  Sharper Image Corp. has decided to sell its business and assets and plans to solicit indications of interest from prospective buyers.

• Agencies

  Survey: Consumer Recall for Green Ads Runs High

  Consumers generally have a high recall of green advertising messages for environmentally friendly products or services. However, consumers don

• Agencies

  Live Current to Acquire Auctomatic

  Communicate.com Inc., doing business as Live Current Media Inc., will acquire Auctomatic, a start-up online marketing services company.