News Briefs

• News Briefs

  MONSTER.COM: Maynard, MA, has hired Gillette veteran Carole Johnson as senior VP-marketing, overseeing advertising, promotions, sponsorships (including

• News Briefs

  DAIMLERCHRYSLER: tapped German national Joe Eberhardt to replace outgoing marketing chief Jim Schroer, an American who joined Chrysler in 2001. Eberhardt

• News Briefs

  NIKE: gave 13-year-old soccer phenom Freddy Adu, a member of the U.S. under-17 national team, a $1 million contract. A native of Ghana, Adu became a U.S.

• News Briefs

  MATTEL, INC. AND JONES SODA CO.: have agreed to create a promotional package to include a limited edition Hot Wheels Jones Soda Orange R.V. along with

• News Briefs

  INTERNATIONAL BREWER: SABmiller last week announced it will take a majority stake in Peroni of Italy for $280 million, a much higher multiple than many

• News Briefs

  KRISPY KREME DOUGHNUTS: will hold an Armed Forces Day promotion May 17, to honor the uniformed service members and the USO. Participating stores will

• News Briefs

  KELLOGG CO’s: Pop-Tarts is selling advance tickets at its Web site as a part of its second presenting sponsorship of the American Idols Live tour. Beginning

• News Briefs

  GENERAL MILLS TRADEMARK LICENSING: has signed an agreement with gift and plush manufacturer Applause, Woodland Hills, CA, to create and distribute a new

• News Briefs

  RITE AID CORP.: has promoted Bryan Shirtliff, 42, to senior VP-category management and is responsible for product selection and management, merchandising

• News Briefs

  UNILEVER HOME & PERSONAL CARE-NORTH AMERICA: announced yesterday that Paulanne Mancuso has resigned as president and CEO of Unilever Cosmetics International