News Briefs
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News Briefs
Amazon.com, Inc.: The 2007 holiday season finished as the online merchant’s best ever, with its busiest day being Dec. 10 when more than 5.4 million items were ordered.
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News Briefs
METROPCS: signed an agreement to offer deals from nationwide mobile coupon provider Cellfire to customers who subscribe to the MetroWeb mobile data plan.
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News Briefs
BURGER KING: celebrated the 50th anniversary of the Whopper sandwich by immortalizing the product as an attraction in Madam Tussauds Wax Museum In New York City.
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News Briefs
BROOKSTONE: is out with a holiday sweepstakes offering the chance to win a $500 Brookstone gift card. People visit http://www/Brookstone.com and enter their e-mail address for a chance to win through Dec. 24. All entrants will receive a $5 gift card. Online marketing supports the promotion.
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Agencies
News Briefs
CROCS: celebrated the opening of its first East Coast stores last week with a CD giveaway
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News Briefs
ARBY’S: gave away free curly fries at its 3,600 locations nationwide yesterday to celebrate NASCAR star Matt Kenseth’s victory in Sunday’s Ford 400 race at Homestead-Miami Speedway.
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News Briefs
WHEATIES: is launching a special-edition commemorative package honoring the 2007 MLB World Series Champion Boston Red Sox.
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News Briefs
VERIZON WIRLESSS: Verizon Wireless will pay $1 million to reimburse New York State customers after a state investigation found the company had cut off some subscribers to its “unlimited” mobile Internet plans for overuse.
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News Briefs
CARNIVAL CRAUISE LINES: is running a November promotion that allows military personnel to book up to three Fun Ship staterooms
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News Briefs
ePrize: The interactive promotions agency announced yesterday the hiring of Craig Sprinkle as CFO and the promotion of Roy Krauthamer to vice president of fulfillment services.